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Prospecting for Sales

Introduction

Prospecting is arguably the most important element of the sales cycle. Skills in Probing, Listening, Demonstrating, Closing and Objection Handling are valueless unless we have a Prospect bank.

Prospecting has been described as a 'Numbers Game'. There is an element of truth in this. Quantity will always be important. However, as the Quality of your Prospecting improves, the quantity can be reduced.

The Course Covers

  • Where do you begin to find Prospects
  • What information do you want
  • Prospect qualification
  • Who makes up the D.M.U. (Decision Making Unit)
  • Monitoring and setting your Personal Activity Rates
  • How to plan your territory
  • Telephone selling
  • Conversion rates
  • Structuring a mailer with impact

Course Duration

One day

Certification

Certificate of Attendance

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